Article Writing the Smart Way

I’m sure that you hear all the time about the benefits of writing articles to drive traffic to your site, but are you really doing it correctly? It’s more than throwing out some plr articles you bought and hoping that it has the desired effect. So I’m going to share with you some tips on how to find topic ideas, what makes a good article, and where to submit them.

The first thing that you should do it to decide what it is that you are going to write about. This is where your keyword research comes into play. You don’t want to write an article that no one will ever read, so find keywords that are getting a large number of searches but that has low competition. I use wordtraker.com which is a great service whether you use their free or paid option. Once you have your keywords, you should do a little research on your topic. Either find a prl article that you own that deals with your keywords that you can rewrite, or head over to ezinearticles.com and do a little reading. You’ll find a ton of articles on pretty much any subject, and once you feel you know enough about your topice you are ready to write.

Now you can open up your favorite word processor and start putting words to paper (or to screen i guess). If you are rewriting an existing plr article you should go line by line and reword each one. You ultimately are using it as a starting point, not a be all end all. This also goes for the articles you read during your researching. Plus if you were to submit an article unchanged, ezinearticles.com will probably just kick it back to you, so save yourself the trouble and make it unique.

One thing you should keep in mind when writing is that you should be sharing some kind of valuable information, not promoting your product or service. You want to provide enough good content that the reader will want to click through to your site. Well written articles would also boost your sites reputation. If they are filled with good information you will be regarded as well informed and an expert on the subjects that you write about.

In connection, you must write articles on subjects that are closely connected with your business. Many articles searched for are tips, guidelines, or how to’s so these would be good content that people would find useful. Don’t forget to include your keywords at least once in each paragraph and in the title. You don’t want to use it more than this or else you run the risk of it be rejecting due to keyword over saturation. Therefore, be mindful of how often they are used as well as if they fit with the flow of the writing.

Once you have your article ready to go, it is time to submit it to an article directory. Your first two stops are ezinearticles.com and goarticle do to the fact that they have a high site ranking. You should download the alexa toolbar so that you can see the page rankings for websites. Don’t waste your time submitting your article to anything over a ranking of about 100,000. They will not get enough traffic and is of no benefit to you. Also, you can take your articles and use them to build hubpages and squidoo lenses as well since these also get high rankings in Google.

Now you can just wash, rinse, and repeat to get a large number of your articles out there helping to drive traffic on autopilot. I hope this helps, and I wish you the best of luck.

Happy Marketing!

Comments

  1. Sudeep says:

    Gr8 post Angel!! Would try to follow defiantly all what you have said in this article .
    Regards
    Sudeep

  2. Ronnie Cruz says:

    Another great post, Angel!
    IF I may ask, which do you prefer: blogging or article marketing? And which one do you feel generates more traffic for you?
    Just curious :)

    -r

  3. Angel says:

    Thanks Sundeep, I'm glad you found it useful.

    Thanks Ronnie, I get more steady traffic from articles however I have been getting a nice flow of leads from my blog as well. Especially right after I post something new. So I think you should try and do both well to get the full benefit out of them.

    Angel

  4. Kevin says:

    Hi Angel – thanks for the information. I have not yet got into the Article Writing side (except for on my blog) but it is an area that interests me.
    Cheers – Kevin

  5. Christine McIvor says:

    What a great step by step model that anyone can follow. Article Submission is a great form of free advertising that stays on the Internet forever.

  6. Lea Charlton says:

    Excellent article, Angel. You are moving forward quickly and it is exciting to watch. Talk with you soon.

    Your EIF Friend,
    Lea Charlton

  7. Stephane says:

    Great advice Angel. And I also recommend article marketing for everyone. If I can do it as bad as I write, anyone can do it.

  8. Diane Babcock says:

    Thanks for the reminder that I need to focus more on that article submission. I did it a while back and it didn't seem like much came of it, but maybe I was pre-occupied or didn't know how to follow through. I can write a lot about a lot of things and if someone just says, "I want 13 articles on such-and-such a subject, I would know there is a demand for it. Until then, I'm feeling my way through this marketing maze.

  9. André Kalis says:

    Most of us neglect article marketing, because it is time consuming and many people either aren't writers or don't like it. Fact is it is essential for building credibility and links.
    Remember, though, one's blog posts are also articles!

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