Blogging has really taken the internet by storm. Everyone from big time news outlets to everyday house moms seem to have a blog these days. It is the best way to get your message out there and to be able to get immediate feedback from your readers. In the world of internet marketing, it has also become an important piece of the puzzle in order to be truly successful. You can think of it as your personal piece of internet property. So here are the top 5 reasons you should use blogging to build your internet marketing business.

1.Blogging is user friendly. One of the easiest ways for you to have a presence on the web is through blogging. Very little skill is necessary. It’s like having a virtual piece of paper where you can just write your ideas, and experiences and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a computer and an Internet connection (and who doesn’t?) then you can be up and blogging today.

2. Blogging is inexpensive or free. Though many will tell you to go out immediately and get a hosted wordpress blog, you can definitely start out using the free services. If you want an easy to use platform, free hosting, but your own domain name, then I recommend Blogger. If you want to start out free but want to be able to easily move to a hosted site in the future think about using wordpress.com.

3. Blogging is authentic. In today’s world where we are constantly bombarded by advertising, we have become somewhat immune to the noise. However, in blogs, you feel as though you are hearing it from someone like you. Reading blogs about first-hand product use is like talking to people about their first-hand experience. Therefore you are more likely to take there suggestions to heart.

4. Blogging helps build credibility. As you begin to write more and more on your experiences of a particular product or industry, your readers come to realize that they can depend on you to give quality info that they are looking for. This will allow you to become an expert in your field and as a consequence, more readers visit your site and more bloggers link to your blogs.

5. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is (if you know my mom, she tells everyone she knows to visit my blog. You’d be amazed how much traffic I get from her!) But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:

-join a blog network: Blogarama Blogcatalog Mybloglog

-use blog carnivals: Blogcarnival find blog carnivals to submit your posts to.

-post comments on other blogs: Dofollowblogs Great place to find blogs in your niche.

-ping your blog posts: Technorati Pingomatic

Check out ProBloggers 31 Days to A Better Blog. It’s the system i used to build up mine so I highly recommend it!