Blues:

They are a fairly small section of the population covering only about 15% of the population. Though you probably know a large number of them, especially in the network marketing arena, because they tend to stick out just a bit.

These are you fun loving, life of the party type of people. They tend to smile and laugh a lot, and are usually loved by all.

Blues are often very stylish and they tend to attract welcomed attention. These are your sales people, entertainers, and public speakers. Always out in front of the crowd.

Strengths:

Enthusiastic, Great Promotors, Creative, Open

Weaknesses:

Talk too much, Unorganized, Poor follow-up

Because they can be a bit unorganized, make sure to have a solid system in place for them to follow so that their other skills can shine. These can be some of the best people to have on your team, so be sure to be on the lookout for them. They shouldn’t be hard to spot!

Reds:

They also make up about 15% of the population and are your more dominate, aggressive types. They are very focused and direct in everything they do, though they sometimes come off as a bit egotistical.

Though they can make wonderful leaders because they are all about getting the job done and turing a profit.

They are often loud, straight to the point, and are always dressed for success. These are your CEOs, Military ranks, attorneys, and loan officers.

Strengths:

Goal Oriented, Focused, Self-reliant

Weakness:

Impatient, Short-tempered, un-coachable

If you come across a red, realized that you really can’t close them. They make their own decisions, so give them the information and let them have at it. Also make sure you get straight to the point and forgo the chit chat. Reds simply don’t have the time or patience for it. Also remember that they are completely motivated by money and success, so keep the kumbaya stuff to yourself and you should be a-ok.

Final Thoughts:

I’m sure that by now you have realized how useful this information can be when dealing with a prospect. It’s almost like having a crystal ball at your disposal. However it also helps you to understand your own color personality so that you understand how you relate to others as well.

Now you get to go out and practice spotting people’s colors. It really is kind of fun! Though understand that we all have a bit of each color that makes up our unique personalities. The trick however, is to find the one that’s most dominate.

So put your listening hat on and start prospecting your way to success.

Hope you’ve enjoyed it! Be sure to leave me your thoughts in the comment section. Oh and don’t foget to Like and RT it as well! Thanks

Yellows and Greens.

Let’s start with the yellow people first, shall we? They make up about 35% of the population and it’s a good chance you know quite a few of them. These are the people who are always looking out for everyone.

They are also often very open with others, though they may not volunteer more than is asked and can sometimes be a bit reserved.

They are super nuturing, totally dependable, and are the type that make fantastic friends. They tend to be in occupations such as nursing, teaching, or counseling.

Strengths:

Patient, Supportive, Great listeners, Reliable, Team players

Weaknesses:

Very sensitive, Not goal oriented, Follower mentality, Indecisive

If you are prospecting to a yellow, then refrain from being overly pushy as this will definitely drive them away. Also, remember to talk more about the team aspect and how they can help others by joining your organization.

Now on to our greens.

They also make up about 35% of the population and like the yellows, are also friendly but soft spoken.

Though the biggest distiction about our greens is that these are the analytical people. You know, those strange people that loved algebra and accounting in school!

They are usually more conservative in both dress and attitude, and may appear a bit formal. They tend to be in occupations such as accounting, engineering, computer science.

Strengths:

Organized, Persistent, Great planners

Weaknesses:

Over-Analytical, Likes to be right, Hard to please

When prospecting to a green, know that trying to close them will probably backfire. They like to get as much information as possible before making a decision, so give them what they need and let them breath. Also, try to stay away from emotional information and stick with giving them just the facts.

In the next installment, we’ll be looking at the final two colors: Blues and Reds.

Stay tuned!

But what was really interesting was that I realized just how important it is to understand people and what motivates them to make a decision. You see, I brought a friend of mine with me who is a distributor for another company. He and I have attended several events in the past so I knew we’d have fun, but I knew he wasn’t interested in joining Visalus.

Though something interesting happened on day 2. We sat and watched almost 1800 people walk across the stage to recieve recognition for getting their free bmw, and all of a sudden I saw my friend sit straight up and pay attention.

You see, nothing about the products, or the owners, or the comp plan seemed to get his attention, but seeing 100′s of everyday people get a free bmw was all he needed.

So what’s the take away from this revelation? That’s simple:

Not everyone is motivated by the same things.

So understanding what motivates people will help you understand what they need to know in order to make a decision.

Some people are motivated by money or recognition such as my friend. Other people may be motivated by the thought of helping others succeed or to change their lives. While other people may be motivated by the simple need to feel a part of something bigger than themselves.

A simple way to figure out which type of prospect you’re dealing with is to be able to recognize what catagory, or color personality, they fall in.

Once you know what color they are and what they are most attracted to, you can modify your message so that you hit the right buttons for your prospects.

So how do you figure this out? The short answer is to listen and pay attention. Simple right?

Well in the next installment of this series we are going to delve deeper into the different color personalities so that you can spot them in an instant.

Stay tuned!

It’s the first truly substantial change to the social site since it’s inception back in 2004.
Now I’m sure you’ve noticed that not everyone shares in Zukerberg’s excitement of how Facebook is evolving. Many people have expressed everything from mild annoyance to downright outrage over the changes. Though what is actually changing?

Well quite a lot actually. Pretty much everyone has already experienced the new ticker feature that shows an constantly scrolling news feed of everything you and your friends are doing.

There has also been changes to the news feed itself which now shows Top Posts and Recent Posts in the same feed. Though it may take a bit of getting used to, you’re not missing out on anything. It’s all still there!

Then there’s the subscribe button which allows you to subscribe to someone without having to become friends. You can also set how much of your friend’s updates you actually see.

Though the biggest change is definitely the introduction of the Timeline feature which will replace the current profiles. I personally think that this is going to be a neat feature, though will definitely take some getting used to.

But it’s essentially an online scrapbook of your life where you can add updates, photos, news, apps, and anything else you want to share with the world.

It’s all being rolled out slowly so you may not have seen everything just yet. But when it does make its way to everyone, things will definitely be a bit more interesting in facebook land.

Prepare for some cool new features, some that’ll take you a while to get used to, and much more bickering over everything!

Enjoy!

Though after reading everyone’s thoughts, I decided I wanted to weigh in as well. You see, I have actually had a job outside of my online marketing stuff for the entire 3 years that I’ve been at it. Some people have asked me why i would want to keep working and there are actually a couple of answers to that question.

One of the biggest reasons is that making money online, especially with the affiliate model that I have done for the majority of my time, is sort of hit and miss. One month you may do really well and the next you may do next to nothing.

I prefer to know that even if my online stuff doesn’t pan out for the month, I am still able to pay my bills. Going without lights is not fun. I’ve done that and I don’t plan on ever doing it again!

Another reason is that I actually love what I do for a living, which definitely makes a huge difference. Now that wasn’t always the case. There was a point where I was working for AT&T as an operator and I hated ever second of it. I worked 40-48 hours a week, sometimes 10 days in a row, for a little more than 2 years. Not fun!

So I left that job for something that I actually do love and I haven’t looked back. What I do now as a post production manager with an event photography company is something that I’d probably be doing even if I was filty rich.

A Bit of Jim Rohn Wisdom

However, there is a reason that I recently heard while listening to a speech by Jim Rohn that I think is a fantastic way to look at it. He had this great quote that goes, “I’m working full-time on my job and part time on my fortune. But it won’t be long before I’m working full-time on my fortune.”

How awesome is that?

Going about building your business in this manner also gives you an amazing recruiting story. You’ll be hard pressed to find someone who wants to hear about an extra $1000 full time, but people would love to hear about $1000 part time.

So by all means, work full time at your job and part time on your fortune. You’ll ensure stability in your life until you can say you’re working full time on your fortune. Happy Marketing!

P.S. Feel free to weigh in on the topic down in the comment section. I’d love to hear your take on it!